PLAYBOOK

Troubleshooting Facebook Ads Performance Drops

If your Facebook Ads suddenly stop performing, don’t just tweak things randomly, troubleshoot strategically. Our 17-page troubleshooting playbook walks you through exactly how to diagnose, optimise, and scale your campaigns, without wasting ad spend! Stop guessing. Start fixing. Grab your free copy now!

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Troubleshooting Facebook Ads Performance Drops Free Playbook

What you’ll find inside

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4 optimisation strategies to improve performance

Fix key issues like rising CPMs, declining CTRs, and budget inefficiencies.

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Step-by-step troubleshooting framework

Identify why your ads are underperforming and how to fix them fast.

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Data analysis & next steps

Make data-driven decisions on when to scale, tweak, or cut an ad.

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Tactics library: what to test next

Fresh ideas for creative, audience, and bidding adjustments to keep campaigns profitable.

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“The team at Webtopia is always consistent and detailed. Our account is treated with great attention to detail and the team is very personally involved in our success.”

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“The team are easy to talk to and always share insights proactively… We took the leap and have definitely seen the benefits of making data-informed decisions which has been key for us. If anyone asked me for an agency recommendation, I would always say Webtopia!”

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"I genuinely wouldn't hesitate for a heartbeat to recommend them. They took so much time to really get under the skin of my brand and to understand the kind of customers that I'm really needing to target through my advertising, and the results really speak for themselves."

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“Honestly, they have just been a great partner to us. Once we started with them and they got to know us, we have been able to scale. And it's really, really exciting and fun and has made a giant impact on the business. They really are an extension of our organisation.”

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“I couldn't recommend them more. They have transformed my digital marketing and had a direct impact on increasing my revenue. They are straight talking, great value and effective. If you are a small business or a start up these are the people for you!”

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Turn your ad spend into real growth.

At Webtopia, we don’t just run ads. We build scalable growth systems designed for ambitious DTC brands. By combining performance marketing, creative strategy, and data-backed execution, we help founders scale without sacrificing profitability. Our clients see an average 6X blended ROAS every month, because great brands deserve more than short-term wins.

Book your call today and let’s build your next growth chapter together.