PLAYBOOK
Webtopia x Opensend: Email & Retention That Wins Q4
Your customers’ inboxes are noisier than ever. To stand out this Q4, brands need more than discounts. They need data, personalisation, and the right retention flows. In partnership with Opensend, this mini playbook shows how ecommerce teams can recover lost traffic, grow owned audiences, and drive measurable ROI through smarter email and automation.
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What you’ll find inside
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Promotional vs. Value Balance
How to blend urgency and storytelling to boost engagement and avoid discount fatigue.
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AI-Powered Personalisation
How Opensend uses real-time identity resolution to tailor messages that convert.
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Zero-Click Retargeting
Turn anonymous visitors into addressable audiences, no cookies required.
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Performance Benchmarks
Real-world data from brands achieving up to 19x ROI through retention automation.
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30-Day Activation Plan
A simple roadmap to set up your most impactful flows before peak season hits.
Don’t just take our word for it
More playbooks for your read
Turn your ad spend into real growth.
At Webtopia, we don’t just run ads. We build scalable growth systems designed for ambitious DTC brands. By combining performance marketing, creative strategy, and data-backed execution, we help founders scale without sacrificing profitability. Our clients see an average 6X blended ROAS every month, because great brands deserve more than short-term wins.
Book your call today and let’s build your next growth chapter together.
